During the Spring Festival, the number of buyers of ShopeeLive Malaysia surged by 116%, highlighting that more and more Malaysian consumers have turned to live shopping.

The “refund only” after-sales policy is now available at the TikTok Shop in Southeast Asia.

Shopee remains at the forefront of the e-commerce market in Malaysia and is increasing its investment in live commerce to counter challenges from other platforms.

Shopee's Double 12 sale performed very well, showcasing the market consumption potential in Southeast Asia.

Live commerce is changing the landscape of the Southeast Asian e-commerce industry with its unique charm and powerful influence, becoming an important connection point between brands and consumers.

Cross-border goods can accelerate the rise of the market in Southeast Asia, the live broadcast with goods can be said to be credited. News shows that the past double 11 promotion, the well-known cross-border e-commerce platform TikTok Shop in the Malaysian market organized a live event called “11.11 Mega LIVE Shoedown”, and got a number of partners, such as Malayan Banking, Hausboom, Maggi and many more.

Malaysia, as one of the hottest e-commerce markets in Southeast Asia, has always been a focal point for TikTok, and fortunately, the market has not let down TikTok's long-standing efforts.

ADSIR CLOUD Fujian Regional Company - Xiamen Selection Center, was grandly inaugurated at the Siming Design Center in Xiamen.

In the second half of this year, Southeast Asian e-commerce has been reporting good news one after another，the core of stability is localization,Southeast Asian live streaming e-commerce still surpasses the times

On July 30th, the 2024 TikTok Shop Cross border Investment Conference was successfully held at Xingheji Hotel in Shenzhen, focusing on the breakthrough and new growth of TikTok Shop. The event was jointly organized by TikTok Shop and Wanlihui, and hosted by DNY123 Southeast Asian E-commerce Navigation. Arthur Cloud Business participated in this event as a specially invited official cooperative service agency.